{"id":3934,"date":"2011-11-25T00:00:00","date_gmt":"2011-11-25T02:00:00","guid":{"rendered":"https:\/\/www.movelsul.com\/en\/sem-categoria\/noticias\/sindmoveis-brings-together-exhibitors-of-movelsul-to-present-the-new-brazilian-middle-class\/"},"modified":"2020-02-16T12:38:27","modified_gmt":"2020-02-16T15:38:27","slug":"sindmoveis-brings-together-exhibitors-of-movelsul-to-present-the-new-brazilian-middle-class","status":"publish","type":"post","link":"https:\/\/www.movelsul.com\/en\/imprensa\/noticias\/sindmoveis-brings-together-exhibitors-of-movelsul-to-present-the-new-brazilian-middle-class\/","title":{"rendered":"Sindm\u00f3veis brings together exhibitors of Movelsul to present the new Brazilian middle class"},"content":{"rendered":"<p>Sindm\u00f3veis and the board of Movelsul will meet the exhibitors of the <a style=\"text-decoration: none;\" href=\"https:\/\/www.movelsul.com\/en\/furniture-fair\/\">furniture fair<\/a> on Nov. 30 for a lecture on the new Brazilian middle class and the demands from consumers regarding the furniture industry. Movelsul Brasil 2012 is gaining a position as the first furniture fair focusing on the emerging class, and is now investing in tools to understand who, in fact, this consumer is. To create opportunities for the exhibitors to have good results, considering a scenario in which the middle class purchasing power has been higher than ever, Sindm\u00f3veis has invested in extensive research on these consumers, consisting of 103 million people, who purchased R$19.4 billion in furniture this year. The study will be passed on to exhibitors by Renato Meirelles, director of Data Popular, a company that specializes in research and consulting on the behavior of the new Brazilian middle class.<\/p>\n<h3>Having worked in this market for 10 years, Data Popular&#8217;s portfolio of customers includes:<\/h3>\n<ul>\n<li>Alpargatas<\/li>\n<li>BIC<\/li>\n<li>Banco Ita\u00fa<\/li>\n<li>Casas Bahia<\/li>\n<li>C&amp;A<\/li>\n<li>Coca-Cola<\/li>\n<li>Danone<\/li>\n<li>OI<\/li>\n<li>Nestl\u00e9<\/li>\n<li>Natura<\/li>\n<li>Wal-Mart<\/li>\n<\/ul>\n<h2><strong>More about Movelsul Brasil<\/strong><\/h2>\n<p>Organized by <a style=\"text-decoration: none;\" href=\"http:\/\/www.sindmoveis.com.br\/portal\/en\">Sindm\u00f3veis<\/a> Bento Gon\u00e7alves, <a style=\"text-decoration: none;\" href=\"https:\/\/www.movelsul.com\/en\/\">Movelsul<\/a> Brasil is the largest business platform in Latin America for the furniture industry, providing a sales and image enhancement environment to the furniture, decoration and accessories industry. Considered the largest <a style=\"text-decoration: none;\" href=\"https:\/\/www.movelsul.com\/en\/furniture-fair\/\">furniture fair<\/a> in Latin America, the fair has furthered the development of the domestic furniture industry, boosting the commercial relationship between manufacturing companies and their customers and encouraging exports through initiatives aimed at the international market, a consumer of the Brazilian furniture.<\/p>\n<h3>Movelsul Brasil is held every two years, bringing together exhibitors of products for:<\/h3>\n<ul>\n<li>Offices<\/li>\n<li>Kitchens<\/li>\n<li>Bedrooms<\/li>\n<li>Laundry rooms<\/li>\n<li>Bathrooms<\/li>\n<li>Gardens<\/li>\n<li>Living and dining rooms<\/li>\n<li>Home appliances<\/li>\n<li>Rugs<\/li>\n<li>Upholstery<\/li>\n<li>Mattresses<\/li>\n<\/ul>\n<p>The first show took place in 1977, the year when the furniture industry became the major economic activity in Bento Gon\u00e7alves.\u00a0 \u00a0<\/p>\n<h2><strong>Service | Movelsul Brasil 2012<\/strong><\/h2>\n<p><strong>Furniture Fair and complements for shopkeepers and importers<\/strong>\u00a0<\/p>\n<p><strong>Where<\/strong>: <a href=\"https:\/\/g.page\/movelsul-brasil-rs?share\">Parque de Eventos de Bento Gon\u00e7alves (Alameda Fenavinho, 481)<\/a><\/p>\n<p>Free admission by <a href=\"https:\/\/sindmoveis.sigevent.com\/visitantes\/index.php?id_edicao=8&amp;linguagem=ingles\">registering<\/a>. Open only to professional visitors.<\/p>\n<p><strong>For more information on <a style=\"text-decoration: none;\" href=\"https:\/\/www.movelsul.com\/en\/furniture-fair\/\">furniture fair<\/a>:<\/strong><\/p>\n<p><a href=\"https:\/\/www.movelsul.com\/en\/\">www.movelsul.com\/en<\/a><\/p>\n<p><a href=\"http:\/\/www.facebook.com\/movelsul.brasil\">www.facebook.com\/movelsul.brasil<\/a><\/p>\n<p><a href=\"http:\/\/www.instagram.com\/movelsulbrasil\" target=\"_blank\" rel=\"noopener noreferrer\" data-cke-saved-href=\"http:\/\/www.instagram.com\/movelsulbrasil\">www.instagram.com\/movelsulbrasil<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sindm\u00f3veis and the board of Movelsul will meet the exhibitors of the furniture fair on Nov. 30 for a lecture on the new Brazilian middle class and the demands from consumers regarding the furniture industry. Movelsul Brasil 2012 is gaining a position as the first furniture fair focusing on the emerging class, and is now&#8230;  <a class=\"excerpt-read-more\" href=\"https:\/\/www.movelsul.com\/en\/imprensa\/noticias\/sindmoveis-brings-together-exhibitors-of-movelsul-to-present-the-new-brazilian-middle-class\/\" title=\"Read Sindm\u00f3veis brings together exhibitors of Movelsul to present the new Brazilian middle class\">Leia mais &raquo;<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[31],"tags":[],"class_list":["post-3934","post","type-post","status-publish","format-standard","hentry","category-noticias"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sindm\u00f3veis brings together exhibitors of Movelsul to present the new Brazilian middle class - 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