{"id":3949,"date":"2012-02-09T00:00:00","date_gmt":"2012-02-09T02:00:00","guid":{"rendered":"https:\/\/www.movelsul.com\/en\/sem-categoria\/noticias\/exhibitors-at-movelsul-furnish-model-apartment\/"},"modified":"2020-02-16T12:20:54","modified_gmt":"2020-02-16T15:20:54","slug":"exhibitors-at-movelsul-furnish-model-apartment","status":"publish","type":"post","link":"https:\/\/www.movelsul.com\/en\/imprensa\/noticias\/exhibitors-at-movelsul-furnish-model-apartment\/","title":{"rendered":"Exhibitors at Movelsul furnish model apartment"},"content":{"rendered":"

\u00a0 Fifteen companies were selected to furnish the Consumer’s House of the New Brazil, during the second edition the project coordinated by Sal\u00e3o Design<\/a> competition, which will be held during Movelsul, from March 26-30. The companies that will furnish a 60m\u00b2 apartment based on the My House, My Life program include: Bertolini, Bartzen, Multim\u00f3veis, Pomzan, BRV M\u00f3veis and M\u00f3veis Stein.<\/p>\n

The apartment, where a family of the new Brazilian middle class lives, consisting of a couple, two daughters and the paternal grandfather, has 3 bedrooms, a living and dining room, a kitchen, a laundry and a bathroom. The needs of these characters inspired the projects submitted for the creation of this home. The projects were chosen by ArqMAD architecture office, which is in charge of the furnishing projects of the furniture fair<\/a>. In addition to the suggestions from exhibitors, another aspect taken into account was the use of raw materials manufactured by Impress and Berneck, sponsors of the show.<\/p>\n

At the request of Sindm\u00f3veis, Data Popular collected data during a survey that provided specific information to the furniture sector, showing that the new middle class comprised of classes C and D – represents over 50% of the population of our country. This new class consists of demanding consumers, who want both to know the product they wish to purchase and to provide more education, leisure and quality of life to their family.<\/p>\n

The list containing the names of all the companies that will furnish the Consumer’s House of the New Brazil is available at: salaodesign.com.br\/blog\/<\/a> \u00a0<\/p>\n

More about Movelsul Brasil<\/strong><\/h2>\n

Organized by Sindm\u00f3veis<\/a> Bento Gon\u00e7alves, Movelsul Brasil <\/a> is the largest business platform in Latin America for the furniture industry, providing a sales and image enhancement environment to the furniture, decoration and accessories industry. Considered the largest furniture fair<\/a> in Latin America, the fair has furthered the development of the domestic furniture industry, boosting the commercial relationship between manufacturing companies and their customers and encouraging exports through initiatives aimed at the international market, a consumer of the Brazilian furniture.<\/p>\n

Movelsul Brasil is held every two years, bringing together exhibitors of products for:<\/h3>\n