The area surrounding Bento Gonçalves has a Furniture Terroir because it has unique conditions for the development of products related to this industry. The lush landscape of the valleys, the local cuisine, the hospitality, and the Italian immigration play an important role in the shaping of the city and Movelsul. The local furniture industry developed in a collaborative, innovative environment, where beauty frames everyday life, where the need to do more with less has shaped the minds of entrepreneurs. Design is a combination of beauty, collaboration, innovation and economy.
Based on this concept, Movelsul – the main furniture fair in Latin America – aims to generate business between the furniture industry and buyers from Brazil and abroad.
THE MAJOR EVENT IN THE FURNITURE INDUSTRY IN BRAZIL
From August 28 to 31, Fimma and Movelsul will host their second combined edition, bringing together the woodworking industry to foster collaborations, networking, information sharing, and limitless business opportunities in both domestic and international markets.